Bonobos, an e-commerce menswear retailer, plans to open its first store in Virginia.
The 900-square-foot Bonobos Guideshop will open Oct. 19 at Tysons Galleria in McLean.
Begun by Bonobos in 2011, the upscale Guideshop retail model involves providing customers with one-on-one service.
Customers are assigned a “guide” upon arrival. Similar to personal shoppers, guides are trained in fit and style to assist customers with a wide range of merchandise, including suits, pants, shirts, jeans and activewear.
