For K.C. Hopson, SXSW was the bellwether.

The CEO of EventRebels had a good start to the year as the company worked to provide software for conferences and trade shows and moved to a new office in Towson. But a couple of weeks after that move, change came along with the COVID-19 pandemic.

With the cancellations starting, he looked to SXSW, the annual music, media and tech festival that drew 400,000 people to Austin in 2019 and has become a focus point on the national calendar in March. On March 6, word came through: SXSW 2020 was off.

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