Clapp Communications, a full-service public relations and marketing agency, recently named Carmel Gambacorta as strategic account executive. Gambacorta will manage new and support current client campaigns as the agency continues its path of growth.

A seasoned communications professional, Gambacorta’s experience spans from special events to marketing, public relations, project management, media planning, and fundraising.

Prior to joining Clapp Communications, Gambacorta served as the director of special events and donor communications at Mercy Medical Center, where she developed and managed more than 26 annual fundraising events, secured individual and corporate partnerships and sponsorships, planned and produced marketing programs and collateral, and recruited event committees.

In addition, she acted as senior marketing manager at General Growth Properties for Harborplace & The Gallery, where she oversaw research analysis, marketing programs, vendor management, external messaging and ongoing outreach. She has also held lead communications roles at her own firm, Carmel Gambacorta Marketing, in addition to TESSCO Technologies, Sail Baltimore, and Kennedy Krieger Institute.

“We’re very excited to have Carmel join our team,” said Michael DeMos, president and CEO of Clapp Communications. “She has exceptional talent and a diverse skill set that will help us achieve our clients’ objectives. Moreover, she’s proven to be a great fit for our culture and values.”

Gambacorta has a Bachelor of Science in fine and studio arts and a Master of Arts in mass communication from Towson University.

About Victory-360, LLC DBA/Clapp Communications

Victory-360, LLC DBA/Clapp Communications is a full-service marketing agency, whose expertise spans direct marketing, marketing analysis, public relations, media planning and buying, brand development, social and digital media, event planning, marketing strategy and product launch, as well as creative development. Clapp Communications is customer service driven and creates individual campaigns to meet clients’ needs. Clients consist of local, regional, national, and international brands in sectors including education, healthcare, government, associations, non-profit, corporate, hospitality and economic development. For more information, please visit www.clappcommunications.com.