source: company website
For some time Sirius XM Holdings (NASDAQ:SIRI) has been able to surprise critics, as the company continue to grow its user base, revenue and earnings. As the sector it competes in gets increasingly crowded, there are questions as to whether or not the company is approaching a prolonged period of slowing pace of growth.
The major challenge ahead will be its ability to retain quality programming options that continue to differentiate it from its competition, while adding new talent to its service.
With gradually improving integration of smartphones in vehicles, once it becomes a more seamless experience to consume content, it's highly probable consumers will transition to other entertainment options.
