When it comes to launching your idea and competing in a marketplace, timing is everything.

Are you anticipating a change in behavior, a trend or just a natural evolution of how something is currently done or made? When entering any market, you must figure out where you are situated, said Baltimore Angels andBetamore cofounder Greg Cangialosi at TechBreakfast’s Startup Spectacular held in New York in late June.

Are you just entering a new market (such as VR or space tech) or are you in the middle (such as social networking sites), at the tail end (such as online advertising networks) or, in some extreme cases, too early (such as quantum computing)? Knowing your position helps determine how much of the market you can capture and how fast. This will naturally lead to the question of whether you can move fast enough on your own capital or need outside capital.

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A Conversation with Greg Cangialosi and John Cammack of Baltimore Angels - Interviewed by Edwin Warfield