GERMANTOWN, Md.--(BUSINESS WIRE)--Earth Networks today announced that Anuj Agrawal has joined the company as Chief Marketing Officer. In this role, Agrawal will be responsible for worldwide strategic marketing for the Earth Networks and WeatherBug brands, including corporate marketing, product marketing and demand generation.

Agrawal is a seasoned marketing executive, driving growth at several B2B and B2C technology companies. He most recently served as Vice President, Marketing at Orchestro, a venture-backed software-as-a-service analytics provider that was recently acquired - where he drove demand generation, product positioning, marketing intelligence and go-to-market-strategy. Prior to Orchestro, Anuj led marketing solution development at IXI Services, a provider of consumer and marketing insights to Fortune 1000 firms. IXI was acquired by data services leader Equifax, Inc. Prior to IXI, Anuj held various technology product and marketing roles at companies such as Intel and Virgin Mobile USA.

“With the world’s largest network of weather, lightning, and greenhouse gas monitoring sensors, big data has always been at the core of Earth Networks’ mission,” said Bob Marshall, founder and CEO, Earth Networks. “As we continue to extend our vision beyond weather, Anuj’s data products and services background will help us leverage our differentiated data assets to deliver new and unique value to Earth Networks’ customers, partners and consumers.”

“Earth Networks has established itself as one of the world’s leading weather data networks and consumer apps, and is already making impressive inroads tapping these unique data assets to pursue new opportunities in the smart home and other Internet of Things (IoT)-driven markets,” adds Agrawal. “It is an exciting time to join the company, and I look forward to leveraging my past experiences driving data and technology offerings to expand the brand and capitalize on the enormous market potential that exists for Earth Networks.”

About Earth Networks

For 20 years, we have been Taking the Pulse of the Planet® using the world’s largest weather, lightning and greenhouse gas monitoring networks. Our sensors across the planet keep consumers, businesses, and governments informed, updated and alerted. Our popular WeatherBug® brand provides neighborhood-level weather, superior forecasts and advanced severe weather alerts to millions. Our WeatherBug Home offering taps big weather and connected home data for improved energy efficiency and comfort. Enterprises such as schools, airports, professional sports teams, utilities and government agencies rely on our early warning solutions to safeguard lives, prepare for weather events, and optimize operations. Know Before®.