A $200,000 investment from Maryland’s TEDCO will help Baltimore-based startup Truvelop expand on momentum with its platform for talent evaluation and development.
Led by CEO Lisa First-Willis, who was previously VP of human resources at Baltimore adtech company Millennial Media among other HR roles, Truvelop has a product designed to allow companies to offer a continuous loop of observations and feedback about employees, entering an area of HR that has typically been managed through quarterly or annual reviews. The RealLIST Startups 2020 honoree has a mobile and desktop app that is offered to companies on a software-as-a-service (SaaS) model. The app uses AI and data science to identify patterns in employee performance and predict outcomes. It can also hone in on strengths and weaknesses that can help with management responses.
In the wake of the pandemic, the company spent part of 2020 strengthening relationships with existing customers. That included getting feedback on how to improve the product. As a result of what they heard, the team added features that allows managers to publicly praise employees on a recognition wall, functions that allow for real-time communication within the app itself and microlearning training sessions.
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