A marketing firm founded in the U.K. is opening its first U.S. office in Baltimore.

Infinity’s Inner Harbor office is starting with seven employees, and aims to grow, the Baltimore Sun reports. The company’s technology helps marketers evaluate whether online campaigns are generating phone calls.

The company has 30 U.S. clients, and Baltimore Business Journal notes that one of the company’s largest U.S. clients is Laureate Education, which went public last week and has its headquarters nearby in Harbor East.

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