Warschawski, a full-service advertising, marketing, digital, public relations, branding, web design, VR/AR, videography and photography, creative and crisis communications agency, announced that Sam Ruchlewicz, Vice President of Digital Strategy and Data Analytics, will lead a session on digital marketing at the 2019 Senior Care Marketing & Sales Summit (SMASH) in Las Vegas, NV.

SMASH is the nation’s leading sales and marketing conference in the senior care space, bringing together more than 400 senior executives and industry-leading professionals for a three-day conference featuring more than 50 sessions and presentations.

Sam’s session, “A Lead Generation Powerhouse: Proven Strategies, Platforms & Tactics That Deliver” will provide attendees with actionable lead generation strategies that have proven to be successful in today’s fast-paced, interactive environment. Sam was recently named one of the “50 Most Influential PPC Experts” by PPC Hero, and he has previously spoken at prestigious, high-profile conferences around the world, including HEROCONF, world’s largest PPC-only conference, the 2019 AMEC Global Summit in Prague and the 2018 PRAXIS Conference in India.

“Generating high-quality, cost-effective leads continues to be one of the most important – and most challenging – tasks for marketers in the senior care space.” said Sam Ruchlewicz, VP of Digital Strategy and Data Analytics. “The emergence of digital platforms as a centerpiece of the media landscape has created a number of opportunities for achieving this goal in today’s always-on, hyper-connected world. Unfortunately, most marketers- both in-house and agency- lack the knowledge and insights necessary to maximize the impact that digital marketing can have on their organization. I’m excited to share my experiences and insights with participants at the SMASH conference.”

This year’s event takes place at the Green Valley Resort in Las Vegas, NV. The conference focuses on helping attendees stay ahead of marketing and sales trends, utilize innovative tools and best practices and develop leadership skills that drive positive bottom-line outcomes. Participants include suite executives, senior sales and marketing leadership, marketing and sales directors and management team members from small, regional and large senior care providers from across the US.

ABOUT WARSCHAWSKI

Warschawski is a national, fully integrated agency and a Google Certified Agency Partner that offers the following services under one roof: Advertising, Digital, PR, Branding, Marketing Creative Design, Web Design/Development, Social Media, VR/AR, Videography and Photography, and Crisis Communications. Warschawski delivers the experience and expertise of a large firm coupled with the personalized attention and care of a boutique agency. Warschawski was named the 2017 “U.S. Small Agency of the Year.” This is the sixth time the agency has won top honors in its 21 years of existence. For ten consecutive years, it also has been ranked as one of the top 30 “Best Agencies to Work For” in the U.S. The company, whose clients include Fortune 500 and Inc. 500 companies, has won more than 200 awards for its marketing communications work in 15 years. Warschawski was founded in 1996 and has offices in New York, Washington D.C. and Baltimore.