Like many companies in the health care technology sector, ICmed wants to empower its users to improve their health. But the team behind the Baltimore tech startup is focusing its efforts on something it feels other systems have largely forgotten: family.
ICmed’s platform, which the company describes as “a mobile patient and family engagement solution,” allows users to track and share information about their own health and medical histories as well as those of family members. Access to information from family members can not only help patients and their doctors identify health risks, but also gives loved ones a more active role in patient care.
“The essence of what we do and the key to improving health outcomes is leveraging the power of friends and family to influence what you do,” said Jeff Mason, senior advisor to the company. The ubiquity of smartphones has made this possible, he said.
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